Via Trading is a wholesale liquidator based out of Lynwood (Greater Los Angeles), CA USA specializing in liquidation merchandise acquired from department stores, manufacturers, and large retailers. They have been in business since 2002 and have completed over hundreds of thousands of transactions with sellers from around the world.
Business Details
Starting out as small warehouse resellers, Via Trading is one of the largest liquidators in the U.S today, operating a 240,000+ sq ft warehouse filled with merchandise from Fortune 500 partners and leading retailers. They sell customer returns, shelf pulls, overstocks, closeout lots, and other excess inventory to buyers by the case, pallet or by the truckload.
The supplier services nearly every kind of buyer-from individual ecommerce sellers (Amazon, eBay, Shopify) on down to flea market and swap meet vendors, small discounters, brokers, showroom wholesalers, local mom-and-pop stores to major retail chains and international resellers-all while offering products at significant discounts off the original retail price.
There are no membership or business license fees required to purchase and you can buy small case packs, up to bulk pallets of merchandise depending on your needs.
About Via Trading Wholesale
Via Trading strictly operates in the wholesale and liquidation marketplace and has no retail outlets, however they provide the tools buyers can use to browse liquidation loads by manifests, estimate profit potential, obtain shipping quotes and track orders.
You can view merchandise either in person at their warehouse or buy directly from their website, where buyers can acquire resale inventory in a variety of categories including electronics, apparel, cosmetics, toys, furniture, handbags, housewares, hardware, etc.
Via Trading makes a strong point of disclosing condition types for their liquidation merchandise such as ‘shelf pull’, ‘customer return’, ‘overstock’, etc., and stresses the importance of buyer comprehension of the specific load they are buying. This is particularly important because many lots are sold “as-is” with no returns or refunds allowed, and as you get further into the liquidation game you understand why.
Online Presence & Reviews
On the technical side, trust score tools evaluate ViaTrading.com as a trustworthy and safe website, with no instances of blacklisting and an extensive domain history dating back to 2002, suggesting longevity.
Independent consumer guides, directories and industry publications mention that Via Trading carries an A+ rating from the Better Business Bureau and is listed as a preferred supplier by such organizations as the National Flea Market Association, showing high levels of trust among wholesale liquidators.
Customer Feedback
The client testimonials provided on Via Trading’s website often emphasize competitive pricing, wide selection and the availability of a knowledgeable account representative to assist with orders, with many clients reporting significant success in their resale efforts and a long history of purchases.
Customer support and large selection are commonly cited in positive remarks, but be sure to balance the provided client feedback with outside sources.
Due to the nature of liquidation loads, there can sometimes be slight variances from the expected item counts or conditions when buying from Via Trading (or any liquidation supplier) where new buyers can sometimes misunderstand their purchase, this is normal in the liquidation world.
Our Opinion
We believe that in speaking frankly and openly, Via Trading is a leader within the U.S. Wholesale liquidation arena. They have a substantial history of successful operations, an exceptionally wide range of products to choose from, and attract sellers from all over the world.
Their no-minimum purchasing policy and open door access will attract even the smallest of resellers to the large international buyers and their focus on disclosure helps buyers be better equipped to make purchasing decisions. But due to the “as-is” nature of their items and the potential variance in conditions buyers need to review manifests, examine samples, and adjust expectations before buying in bulk.
Before making a significant bulk purchase from Via Trading we advise clients to fully consider:
– Condition disclosures and manifested lot accuracy
– Shipping costs and available options
– Return/refund policy, which is typically not provided.
-Profit calculation versus sale price when determining best selling channels such as online marketplaces or local shops etc.
This preparation will allow you to more effectively target and sell your new liquidation inventory.
About Suppliers Central
Suppliers Central is a global B2B directory for business buyers, which offers access to trusted supplier profiles, catalogs of goods and contact information to develop new sourcing partnerships. It aligns closely with the types of information available from directory-style websites seeking bulk liquidation and closeout goods in many different categories of merchandise for the purposes of resale and procurement.
Final Words
In summation, ViaTrading.com (Via Trading) is a reliable U.S. Wholesale liquidation supplier that offers closeout, overstock, and customer return loads across a diverse range of merchandise categories.
Buyers looking for a long-standing liquidation partner that is willing to accommodate all types of purchasing needs through its low-minimum, open-source purchasing strategy will appreciate the extensive options at Via Trading, but should perform proper research prior to bulk wholesale purchases to confirm item conditions and shipping.
