
Business Overview
Continental General Merchandise is a wholesaler based in Northridge, California that provides a variety of general retail goods and closeout items to bulk purchasers around the United States. The company provides wholesalers, discount retailers, dollar stores, small chains, and individual retailers with reliable inventory solutions. With a comprehensive product offering including household basics, office supplies, health & beauty products, electronics, seasonal items, and more, including many “As Seen On TV” products, Continental General Merchandise is a good one-stop solution for retailers’ diverse sourcing needs.
The company operates as a wholesaler, closeout agent, and inventory solutions provider. It works with manufacturers to obtain closeout or popular goods that it can then sell to retailers at a competitive wholesale price.
About Continental General Merchandise
Continental General Merchandise endeavors to be a one-stop shop for any retailer that desires general merchandise along with value priced closeout goods. Since its founding, Continental General Merchandise has grown its catalog of products to include merchandising and vendor inventory assistance, in addition to wholesale and closeout offerings.
Information regarding the company’s history is unavailable but their longevity in the wholesale merchandise distribution business and ability to serve bulk buyers with their general merchandise and closeout product lines should be evidence of their expertise in servicing the retail market.
Continental General Merchandise is able to accommodate customers that need frequent stock replenishment as well as those that are looking to buy bulk quantities at once. Their selection of overstock and closeout products allow for retailers to effectively price their products low, thereby yielding a profitable return while also keeping their own operational costs very low.
Continental General Merchandise orders in minimum bulk quantities, based on a case quantity system. This allows them to offer wholesale and closeout goods in quantities and price points that are efficient for bulk retail purchases.
Product Categories
The product categories supplied by Continental General Merchandise is extensive and includes the following product groups:
General Merchandise & Household Goods – They offer wholesalers and retailers kitchenware, home organizing items, cleaning supplies, home decor, and more household necessities.
Office Supplies – Stationary, pens, pencils, desk accessories, and other office-related supplies can be bought in bulk and are perfect for office suppliers to keep their shelves stocked.
Personal Care Items – Retailers specializing in personal care can purchase a variety of daily grooming items, health products, and beauty goods in value pack quantities.
Electronics & Accessories – Retailers that are looking to stock their store with small electronics such as electronics and accessories are able to purchase these products in bulk to sell to customers.
“As Seen On TV” Merchandise – They offer the wholesale version of the most popular consumer products that have been shown on TV and proved to be incredibly successful sales items on the retail level.
Closeouts & Overstock Deals – Retailers that want a chance to add new items to their store while also obtaining merchandise that is priced low may find success with the company’s closeout and overstock selections of end-of-season or extra goods.
From the everyday office supplies and cleaning products to advanced electronics, cosmetic and personal care products, and other general goods, Continental General Merchandise supports all of the needs of retail operations, including the ability to expand their own product assortments.
Target Buyers
Continental General Merchandise is prepared to serve a large range of buyers, including but not limited to:
Discount and dollar stores that are interested in purchasing bulk quantities of general merchandise that can be sold at discounted prices.
Small chains that are searching for bulk merchandise that they can sell in a retail location as well as replenish their stock with new items regularly.
Independent retailers and specialty shops that are looking for a cheap wholesale value price on desirable goods.
Online retailers that are searching for closeout merchandise or “As Seen On TV” products that can be sold to a targeted clientele online.
Corporate buyers that are looking to purchase wholesale household items, office supplies or personal care items in bulk.
As the wide array of target buyers listed indicates, Continental General Merchandise is a flexible vendor that can meet the needs of virtually any retailer or buyer that desires value priced products or unique overstock deals.
Differentiators and Unique Selling Proposition
The following are what distinguishes Continental General Merchandise from the competition:
An extensive product catalog that features retail product lines ranging from electronics, office supplies and a wide range of home and household items to health and beauty, seasonal products and much more. This is what will allow any retailer to source a large variety of different products from just one retailer thereby simplifying the entire process of procuring the goods for their respective operations.
Closeout and overstock opportunities allow sellers to purchase merchandise that will yield large profit margins once the items are sold in their retail stores.
The wide selection of popular “As Seen On TV” merchandise will enable sellers to make good use of marketing opportunities to draw in consumer traffic from that product niche.
Competitively priced products result in higher profit margins for the retailer while also enabling them to offer competitive pricing to their own customer base.
Flexible purchasing options are available. From ongoing stock reordering to the ability to secure merchandise in bulk to meet unique holiday and promotion demand, Continental General Merchandise works with all of its clients and their varied demands.
These advantages collectively positions Continental General Merchandise as a powerful provider of wholesale and closeout merchandise, perfect for buyers who want a varied selection of low-cost products combined with high flexibility in ordering.
Customer Reviews and Reputation
There is a limited number of external, third-party reviews that are publicly available for Continental General Merchandise through online platforms such as Trustpilot and the Better Business Bureau; this is common among closeout and general merchandise wholesalers. Any potential buyers will want to do some due diligence via Direct contact and, if applicable, requests for samples, in order to be certain of the quality of the products and of the service experience directly from the company.
The company is featured in wholesale directories such as WholesaleCentral. The listing here displays the company’s contact information, product lines, and distribution services, demonstrating its continued relevance within the buying community.
As with all wholesale transactions, especially those involving closeout or overstock merchandise, retailers should practice due diligence with product inspections, verify all minimum order quantities and maintain clear expectations about shipping and returns for the transaction. These are crucial aspects to ensure a favorable wholesale transaction and an outcome that satisfies your business needs.
Online Presence
Continental General Merchandise has developed a web presence on the Internet through its official webpage and other listings on widely used wholesale directories. Interested retailers are invited to search through its product categories on the web and contact them for product catalogs and details of how to place an order.
Its official web page can be found at continentalgm.com. There are product details, company contact information, and more information about their goods on their web page.
A buyer may view Continental General Merchandise’s supplier profile at WholesaleCentral. There is product information listed and other contact details that buyers may use to make contact.
Though there may not be numerous publicly shared online reviews of the company, these web pages are a useful way for buyers to find and contact Continental General Merchandise and learn about what products that they carry.
Editorial Opinion
From the point of view of wholesale purchasing, Continental General Merchandise is an outstandingly versatile provider for those looking to obtain a bulk order of general merchandise, closeout items, and the latest “As Seen On TV” gadgets. Its broad range of product offerings means that procuring the wholesale goods for your store is an easy and straightforward endeavor.
While the scarcity of readily available external reviews of this vendor may raise some questions, the standard steps of the purchasing process, such as purchasing samples and directly interacting with the supplier, can help alleviate many of these potential concerns. Indeed, a closeout or overstock channel can potentially mean greater care is necessary when assessing the condition and quality of merchandise.
Overall, Continental General Merchandise is an excellent wholesale sourcing partner for small chains, independent sellers, dollar stores, and e-commerce ventures that focus on large quantities of value priced merchandise. A provider like Continental General Merchandise, with its capacity for delivering dynamic assortments of closeout and trending products, could very well prove to be a valuable asset for the business.
About Supplier Central
Supplier Central is a global B2B marketplace dedicated to connect buyers with verified, trusted wholesale suppliers directly. Here, buyers can find a catalog of supplier profiles, product descriptions and detailed business services for countless products from various retailers. By listing companies like Continental General Merchandise on the platform, Supplier Central provides added peace of mind to those wishing to complete B2B purchases across a wide range of industries and product categories.