Business Overview
Founded in 2010, BeWicked established itself as a designer and distributor of contemporary women’s intimate apparel, sleepwear, and related fashion items. The company’s headquarters and design operations are based in Los Angeles, California, where it combines expert design teams with wholesale distribution channels to reach retail partners and boutique buyers.
BeWicked’s core mission is to redefine intimate apparel by focusing on fashion‑forward styles, quality materials, and inclusive sizing. The brand emphasizes trend awareness, creating seasonal collections of lingerie, shapewear, bras, panties, swimsuits, and loungewear that appeal to diverse customer preferences.
Unlike typical low‑cost drop shippers, BeWicked designs and distributes its own apparel, allowing buyers to access curated collections that reflect both style and comfort. Wholesale buyers are usually required to create accounts to access trade pricing and place bulk orders through the brand’s platform.
Product Range and Offerings
BeWicked’s product catalog is centered on women’s intimate and lifestyle apparel. Key categories include:
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Lingerie & Intimates: Stylish bras, panties, and seductive sets designed for everyday wear and special occasions.
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Shapewear: Sculpting garments tailored to enhance silhouettes while remaining comfortable.
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Sleepwear & Robes: Cozy and fashionable robes, pajama sets, and nightwear suitable for boutique shelves.
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Swimwear: Seasonal bikini and one‑piece collections that suit a range of body types and design preferences. BeWicked
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Accessories & Hosiery: Complementary items such as hosiery and bra accessories for added retail variety. Be Wicked
These categories make BeWicked appealing to retailers focused on intimate apparel, seasonal swimwear, and loungewear collections — all of which are often key categories for women’s boutiques and online fashion stores.
Target Buyers
BeWicked primarily serves the following retail audiences:
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Boutique owners looking for fashion‑forward lingerie and lifestyle apparel.
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Online apparel retailers who want inclusive and trend‑aligned intimate collections.
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Specialty fashion stores that offer bras, shapewear, and seasonal swimwear lines.
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Retailers seeking curated wholesale partnerships with brands that emphasize inclusive sizing and seasonal trends. BeWicked
BeWicked’s product mix suits buyers who want higher‑margin categories like lingerie and swimwear, which can drive repeat sales and customer loyalty when stocked alongside core apparel items.
Customer Reviews and Reputation
Third‑party review data for BeWicked is limited, which is not uncommon for brands focused on wholesale partnerships and B2B interactions. However, available aggregated feedback suggests the following patterns:
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Many buyers and boutique owners report positive experiences with product quality, especially in costumes and robe collections that sell quickly in shops.
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Several reviewers mention fast shipping and good packaging, noting that items often arrive as shown online.
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Some users comment on inconsistent sizing — a common issue in fashion segments that span intimate apparel and shapewear.
Overall risk assessments from independent validation tools assign BeWicked a medium trust score (around 64.5 / 100), suggesting that while the site and business show standard legitimacy markers, buyers should still use normal caution, verify orders, and check policies before placing large purchases. Scam Detector
Because independent public reviews are not abundant, new wholesale customers are advised to conduct due diligence, including requesting small initial orders or samples to evaluate product quality, fit, and shipping timelines.
Online Presence and Accessibility
BeWicked’s online visibility is supported by multiple channels:
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Official Website: The main platform where buyers can browse product catalogs, register for wholesale access, and place bulk orders for lingerie, swimwear, and shapewear. BeWicked
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Wholesale Marketplaces: BeWicked is featured on curated wholesale marketplaces like Faire, where verified buyers leave ratings and the brand enjoys reputable exposure among retailers. Faire
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Social Media and Digital Footprint: The brand showcases its collections and seasonal drops through social platforms, helping buyers stay updated on trends and new inventory. Retailers often use these channels to preview styles before wholesale ordering. Be Wicked
This multi‑channel presence increases transparency and helps both new and experienced buyers explore the brand’s offerings before committing to larger orders.
Editorial Opinion
From an editorial standpoint, BeWicked presents itself as a specialized wholesale brand in intimate and lifestyle apparel, offering a focused product range that includes lingerie, shapewear, swimwear, and sleepwear. BeWicked
The brand’s strengths include:
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A distinct product niche with high demand in boutiques and ecommerce stores. BeWicked
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Seasonal collections that help retailers keep their inventory fresh and trend‑aligned. BeWicked
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Positive anecdotal review signals regarding quality and shipping — even if independent data is limited. BeWicked
Potential limitations are:
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Limited independent review volume, making third‑party verification harder than for some other wholesale suppliers. Scam Detector
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Sizing inconsistencies, which are common in intimate apparel but still worth checking before bulk purchases. BeWicked
For boutique owners and online fashion retailers who specialize in women’s imagination, curated garments, and niche categories, BeWicked can offer valuable product lines that complement basic apparel assortments — so long as proper sourcing practices like sampling and quality checks are followed.
About Supplier Central
Supplier Central is a global B2B directory that helps retailers and wholesale buyers find verified product suppliers across multiple industries. It provides structured business details, product category breakdowns, and credibility indicators that enable retailers to compare suppliers and make informed sourcing choices. By outlining verified operational history and product offerings, Supplier Central supports retailers in reducing sourcing risk and selecting partners that align with their inventory goals.
Final Words
Be Wicked is a notable wholesale supplier in the intimate apparel, shapewear, swimwear, and lifestyle category, offering fashion‑forward products that appeal to boutiques and specialty retailers. While independent reviews are limited, available seller feedback highlights quality products and effective order fulfilment. Retailers should practice standard due diligence, including small initial orders and shipping checks, before committing to larger wholesale purchases. With proper evaluation, BeWicked can be a reliable partner for retailers seeking premium lingerie and seasonal fashion assortments.
